July 7, 2006, Newsletter Issue #33: Finding a Hyperlite Boot for Women or Children on Their Website

Tip of the Week

Hyperlite offers a wide assortment of wakeboarding boots. Included in this assortment are boots designed specifically for women and children. As visitors to the website click on each hyperlite boot they are taken to a new webpage offering statistical information on the boot they selected. While this information is helpful, women and children may have to wade through several boots inappropriate for them before finding appropriate boots. To eliminate this problem, Hyperlite has small icons indicating women and children. As the user runs their mouse over each respective icon, the boots available for women or children are highlighted through the use of brackets around the name. This provides a simple way for users to quickly see which boots are designed for women or children.

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